Categories Narrative

My Third Book is Now Available: The Art of Commercial Real Estate Leasing

I have spent almost 100,000 hours of my life committed to leasing commercial office space. After completing 3,500 commercial lease transactions and 30 years in the business, I decided to write the follow up to my first book How to Win in Commercial Real Estate Investing and have now written a book on commercial office space leasing. The … Continue reading My Third Book is Now Available: The Art of Commercial Real Estate Leasing

Categories Narrative

A Floating Neighborhood for NYC

When density meets demand, creativity pops up. What the??? New York is planning to create a whole neighborhood for 65,000 people OVER an active rail yard. See below for some cool renderings and a moving graphic that is worth watching. To summarize: –They will build 300 concrete and steel caissons that will be inserted 40-80 feet into the ground.  –Then … Continue reading A Floating Neighborhood for NYC

Categories Narrative

Competition Is for Losers

Today, I want to have a discussion about competition. Peter Thiel’s, founder of PayPal, article below got me thinking about basic lessons I learned in college 30 years ago and have experienced every single day since. The commercial brokerage business is brutal. Eighty percent of people who come into our business are gone within five years. Those of us … Continue reading Competition Is for Losers

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